Being In The Mood For Visibility

the mood for visibility

Being In The Mood For Visibility

Being in the mood for visibility


When we are in a good mood, everything feels easy. You can make difficult decisions, craft complicated emails and forge through your to-do list without a moment’s thought. You are in the mood for visibility. The high moments feel exhilarating, but the lows? They can be downright debilitating.

I see it all the time in my practice. You wake up, and instead of jumping out of bed, ready to conquer the day, you’re weighed down by a heavy sense of dread. Your inbox, instead of a source of opportunity, feels like a barrage of demands. Every time you hear the plop of a new message, you’re geared up for trouble. What’s more, the thought of recording reels or crafting social posts feels too much. Bang goes any visibility building for the day.

When a low mood goes on too long

The odd day of this we can cope with, but when it goes on too long? That’s when we are in trouble.

This isn’t uncommon, and most importantly, it’s not a sign of failure.  However, it’s not something business owners regularly talk about.

I’ve been there myself. When the numbers aren’t adding up or a campaign falls flat, it can trigger a cascade of self-doubt. In these moments, our inner critic takes the stage, often overshadowing our successes.

Want me on your side?

wellbeing and therapy for business owners from Paula GardnerBut I’m not just a therapist and visibility coach; I’m your ally in this journey. Here are some strategies that can help.

First, recognise that your feelings are part of the entrepreneurial package. We all have them. Acknowledge your emotions and then set them aside. Not forever, just for now.

Next, focus on small wins. Can’t tackle that newsletter today? That’s okay. Reply to a few emails, organise your workspace, or even just spend some time looking at how others are creating posts on Instagram. These small actions can shift your energy and improve your mood.

Self-care for entrepreneurs

I am a huge advocate for self-care, and entrepreneurs and business owners need a lot of it.  It’s not indulgent; it’s necessary. Taking care of yourself is not just about keeping fit and eating right. It’s about giving yourself permission to rest, both mentally and physically. Sometimes, the best thing for your business is to step away temporarily — a short walk, an afternoon off, a tech detox.

And then there’s perspective. Reach out to a mentor, a friend, or join a support group. Sharing your struggles can lighten the burden. It reminds us we’re not alone and often, what feels like a mountain is just a molehill when seen from another angle.

Remember, as business owners, we’re in charge of navigating our ship through stormy seas. It’s a skill, and like all skills, it gets better with practice. On days when the fog is thick, and the wind is against us, we must remind ourselves of why we started this voyage. Then plot a course, set a small sail, and keep moving. We can’t control the weather, but we can learn to sail in all conditions.

Taking care of your mental health is just as crucial as taking care of your business, which is why I offer monthly check in sessions for business owners and employers who want to keep an eye on their mental well-being and tweak their plans for the up and coming month to make sure they are fully supported. Find out more here.


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