Paula Gardner MABP


Paula Gardner PR Consultant, Coach & Author

Working With Paula Gardner and Scarlet Thinking

I’ve always been interested in psychology. As a teenager I would devour books on extroversion vs introversion and create Cosmo type quizzes for my friends, and I’ve always had a feeling that there might be another Paula, somewhere, living her life as a psychologist if I had chosen that path.


But I didn’t. I originally trained as a journalist, working on music and teen magazines, then moving into music PR working with such names as George Michael and Bananarama. This was obviously very glamorous and lots of fun. And I loved my work. I set up my own PR consultancy with lovely offices in the very swish St Katharine’s Dock in London. I’ve written PR and marketing text books and worked with some amazing PR clients. I’ve also spoken at some very prestigious conferences, including the Everywoman conference, and ran workshops all over the UK.


A Change of Direction


Mid life, as often happens, I started to question my path and decided to return to University to do an MSc in Business Psychology. This has been one of the best decisions of my life. As a result of that life change, I created Scarlet Thinking, to bring that psychology learning into the workplace. What’s more, my PR and marketing background, plus experience as a business owner, mean that I can add real world context to my work. I especially enjoy working with businesses and individuals who are grappling with becoming more visible.


You can see how I work here. If  you are wondering if I may be able to help you, your business or your organisation, please do get in touch even if it’s just for a chat to see where we could go.


Personal Bits and Pieces


On a more personal level, I live in London with my three teenage children, and love dancing of all kinds. I am also on the advisory board of the Women’s Business Club, Sister Snog, and a volunteer career mentor for a charity that helps teenagers get back into education and then into the workplace. I love Italy, and visit as often as possible. Those working with me long term may  even find themselves joining me!


Paula has been featured in The Guardian and Woman magazine, among others. Paula’s books are Do Your Own PR and Get Noticed. Paula is a Member of the Association for Business Psychology.



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“I started working with Paula in the New Year, and she has truly re-energized my business. Her creativity, passion, and ability to see the larger picture were evident from day one. Working on my own, I value her collaborative and supportive process. If you are looking to launch a solid, smart PR campaign, I couldn’t recommend her highly enough.”
– Lisa Orban of Golden Note Book.
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