I’m a business psychologist and career coach, with a background of running my own PR agency for over 15 years.
Even as a teenager I was fascinated by psychology and personality. I would devour books on intelligence, extroversion and introversion and make up Cosmo type quizzes to test my friends. Even though my path initially led to journalism and then PR, I eventually found my way back to psychology.
I decided to specialise in business psychology and career coaching. We spend so much of our lives at work that it’s hugely important that we don’t settle for something that just pays the bills and allows us to survive. Much of our identity can be tied up in what we do, so let’s make sure we are doing something that fulfills us, even if it isn’t always easy.
I’ve had a great career: staring off with a local government magazine, moving into music PR and accounts like George Michael and Bananrama. I then started my own restaurant PR company. moving into coaching and consulting with business owners and CEOs. However, psychology, career coaching and psychometrics is the most rewarding and fascinating part of my career to date. I hope that I get chance to share my passion with you.
I’m the author of two books, Do Your Own PR and Get Noticed, and mentor for PR apprentices with the PRCA. I was also on the aadvisor board of a women’s business club for three years and volunteered as a career mentor with the charity Second Chance. I’m also the mother of three children, two of them now in their twenties, and two cats, Simba and Bamboo. In my spare time I love playing poker (it’s that psychology again) and am learning Bridge. I’m in a love affair with Italy and occasionally run retreats in beautiful Italian cities like Verona.
If you would like to chat through how we could work together, please do get in touch with me.
Paula Gardner has been featured in The Guardian, Stella magazine, Psychologies and HR Zone, among others. Paula’s books are Do Your Own PR and Get Noticed. Paula is a Member of the Association for Business Psychology.