04 Feb The Lurve Post
All around the UK I have clients revving up for Valentine’s day – no, I have no idea about the state of their love lives – but I do know that they are taking advantage of one of the big PR hooks of the year.
I had a great session with Julie Woodard of www.maroque.co.uk recently, discussing Arabian love poems and a Twitter rose themed countdown. And Caroline Carr of http://www.mypartnerisdepressed.com has put together a really interesting release on how partners of people suffering with depression often find Valentine’s Day a really hard time as they themselves are mourning the loss of their relationship as they know it. And clever (and hard working Caroline) has in the past week been in The Express and on Solent Radio.
And in the past I have done a How to Get The Press to Fall In Love with you countdown to Valentine’s Day on my old blog…which worked brilliantly, and was lots of fun at the same time.
Yes, it can sound cheesy I know, but you could also look upon it as a great and fun excuse to get creative around the topic. Go on…if you haven’t fallen in love with the idea of doing something for Valentine’s day…at least have a little flirt with the idea!